Summer Sale - up to 20% off kits

Living DNA
  • Who we are

  • Your ancestry

    • Full ancestry kit Full ancestry kit
    • Wellbeing kit Wellbeing kit
    • Wellbeing & ancestry kit Wellbeing & ancestry kit
    • Your ancestry with Book Your ancestry with Book
  • Your health
    • Blood Tests Blood Tests
      • Targeted Health
      • Overall Health
      • Hormone Health
  • Get started from £85
  • Login
    United States Australia Canada Europe International New Zealand

Living DNA Press

Press releases

Living DNA adds 72 Africa sub-regions to their ancestry breakdown five times more than competitors

Living DNA adds 72 Africa sub-regions to their ancestry breakdown five times more than competitors

21.02.2020 Read more
Living DNA Launches Genealogy and Wellbeing DNA Kit at Lowest Retail Price in Sector

Living DNA Launches Genealogy and Wellbeing DNA Kit at Lowest Retail Price in Sector

25.10.2019 Read more
DNA Matching Open Beta - Be Part of It Today

DNA Matching Open Beta - Be Part of It Today

15.10.2019 Read more
Living DNA lead the way at RootsTech 2018

Living DNA lead the way at RootsTech 2018

15.10.2019 Read more
Living DNA Is Built on the Platform of Privacy

Living DNA Is Built on the Platform of Privacy

03.10.2018 Read more
Renegade Pictures and DNA Worldwide

Renegade Pictures and DNA Worldwide

19.07.2018 Read more
Findmypast and Living DNA Announce Partnership

Findmypast and Living DNA Announce Partnership

19.07.2018 Read more

Get in touch

We’d love to speak to you about anything DNA related. From the incredible way DNA changes peoples’ lives to the incredible products we have.

Hannah Morden

+44 2034 243482
press@livingdna.com

Susan Roth

+1 240-513-8589
susanr@livingdna.com

Key brand assets

Our latest logos, images and assets to use when writing about Living DNA.

Logos

Download

Product stills

Download

Who we are

Download

Laboratory scenes

Download

Who we are

Established in 2016, Living DNA is continually recognised as one of the top 5 leading personal genomics companies globally and the largest company in Europe.

We provide ancestry and wellbeing insights to help you better understand your past and how you live. As your guide, we will provide you with discoveries about your past that help enrich your family life, as well as understanding yourself for greater wellbeing and your risks for proactive health.

Who we are

Download our press pack

We’ve put together a complete press pack with information about Living DNA, the people behind it and key information to help you understand us and the personal genomics industry.

UK/ROW press pack US press pack
Download our press pack

As Featured In

Bring your DNA to life.
Get started from £85
Products
  • Full ancestry kit
  • Wellbeing kit
  • Wellbeing & ancestry Kit
  • DNA Nutrition Testing
  • DNA Fitness Testing
  • Compare our DNA kits
  • Free DNA Upload
  • DNA Upgrades
Specialist Ancestry
  • African Ancestry
  • European Ancestry
  • British Ancestry
  • Irish Ancestry
  • Our Regions
Help
  • Activate My Kit
  • Support center
  • Contact us
Company
  • Our Story
  • Privacy and legal
  • Education
  • Blog
  • Press
  • Join Our Team
  • Returns Policy
Partnerships
  • Affiliates
  • Partners
Living DNA - Your DNA Partner Family Tree Badge - 25 Best Websites for Beginners
Twitter Facebook YouTube Instagram

© Living DNA Ltd, a company registered in England and Wales with number: 10221519.

Norton secured payments with Visa, Mastercard, American Express and PayPal

Our use of cookies

We use cookies to give you the best experience on our site. By continuing to use our website, you agree to our use of cookies

Necessary (Required)

Cookies that the site cannot function properly without. This includes cookies for access to secure areas and CSRF security. Please note that Craft’s default cookies do not collect any personal or sensitive information. Craft's default cookies do not collect IP addresses. The information they store is not sent to Pixel & Tonic or any 3rd parties.

Name: CraftSessionId

Description: Craft relies on PHP sessions to maintain sessions across web requests. That is done via the PHP session cookie. Craft names that cookie “CraftSessionId” by default, but it can be renamed via the phpSessionId config setting. This cookie will expire as soon as the session expires.

Provider: this site

Expiry: Session

Name: *_identity

Description: When you log into the Control Panel, you will get an authentication cookie used to maintain your authenticated state. The cookie name is prefixed with a long, randomly generated string, followed by _identity. The cookie only stores information necessary to maintain a secure, authenticated session and will only exist for as long as the user is authenticated in Craft.

Provider: this site

Expiry: Persistent

Name: *_username

Description: If you check the "Keep me logged in" option during login, this cookie is used to remember the username for your next authentication.

Provider: this site

Expiry: Persistent

Name: CRAFT_CSRF_TOKEN

Description: Protects us and you as a user against Cross-Site Request Forgery attacks.

Provider: this site

Expiry: Session

Statistics

Statistic cookies help us understand how visitors interact with websites by collecting and reporting information anonymously.

Marketing

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

Details Hide Details